why blog?
i admit i am an enthusiastic convert to blogs and blogging. and that’s because we’ve found our blog at electric angel to be hugely beneficial.
it’s sometimes the case that graphics designers have the most out of date websites - they have the skills to design and produce them but they often struggle to find time to do it. after literally years of having only a holding page because our last website was very out of date, we swapped to a blog.
it’s was a sudden decision - in fact we’d built quite a tasty new website but we realised that having a blog would enable us to update much quicker and collectively add a bit of personality to our web presence.
and it’s a been one of the best decisions we’ve made. we used to get about 8 visitors a month to our website (ok, so it only had our address and phone number on) but now we regularly get 400+ visitors a day - all that in under a year.
so the idea (thanks to ross) that creative coast ought to encourage local creatives to get blogging by setting up free blogs is an exciting one. i hope that other creatives find blogs as useful as we have and i look forward to when, is perhaps 12 months time, a google search for ’scarborough’ or ‘yorkshire coast’ will bring up a host of creatives blogging away and showing what a hotbed of creative talent we have in the area.
January 18th, 2008 at 1:32 pm
Also, blogs are great with search engines, on their own or as a compliment to an existing website. Search engines really like textual content especially if it is original and regularly updated or added to. A blog with good quality regular content, sprinkled with a handful of search keywords is one of the best ways to increase search engine listing (which is in turn one of the most important things to do if you want people to find your website).
…so get blogging everyone! Let’s make Scarborough famous.